🎓 Definition

Defines the average Ticket (or Basket) Value spent by Shopper in a store scope during a defined period.  The basket value can be calculated at the store level, but also at the category level or any other product’s attribute level.


🖥️ Make it happen in Ariane

How to access Basket Value in Ariane4S: 3 Simple Steps

Step 1: Select the Basket Evolution Menu in the Shopper Menu Bar.

Basket-EVOL-1

Step 2: Select Option in the Filter Menu and choose the Basket Metrics you want.

Basket-Evol-2

Step 3: Select the frequency at which you want to measure your Basket Metrics.

Basket-EVOL-3

And here it is.

Basket-Evol-4.1-2